US · BZUN
Baozun Inc.
- Sector
- Consumer Cyclical · Specialty Retail
- Headquarters
- Shanghai 200436
- Website
- baozun.com
Price · as of 2024-12-31
$2.74
Market cap 145.21M
Valuation summary
Four models, one snapshot. Upside is target ÷ current − 1.
| Valuation method | Value, $ | Upside, % |
|---|---|---|
| Artificial Intelligence(AI) | $1.90 | -30.66% |
| Intrinsic Value(DCF) | $2.02 | -26.28% |
| Graham-Dodd Method(GD) | $6.10 | +122.63% |
| Graham Formula(GF) | — | — |
Valuation history
Annual price (USD per share) overlaid with each model's fair value. Y-axis is log scale.
| Year | Price | AI | DCF | Graham-Dodd | Graham Formula |
|---|---|---|---|---|---|
| 2010 | |||||
| 2011 | |||||
| 2012 | |||||
| 2013 | $0.40 | $0.00 | |||
| 2014 | $0.50 | $0.00 | |||
| 2015 | $5.88 | $17.41 | $2,658.94 | $3.80 | $4.40 |
| 2016 | $15.23 | $12.69 | $774.49 | $5.60 | $9.10 |
| 2017 | $47.88 | $68.57 | $552.05 | $7.40 | $16.00 |
| 2018 | $34.41 | $26.30 | $379.95 | $8.30 | $23.30 |
| 2019 | $32.50 | $37.65 | $810.68 | $9.50 | $28.30 |
| 2020 | $45.71 | $32.52 | $588.80 | $18.50 | $27.60 |
| 2021 | $6.49 | $13.42 | $114.13 | $6.60 | $0.00 |
| 2022 | $5.40 | $20.53 | $2.11 | $1.00 | $3.00 |
| 2023 | $2.44 | $11.31 | $1.33 | $5.60 | $0.00 |
| 2024 | $3.34 | $13.73 | $1.01 | $6.10 | $0.00 |
AI valuation
Our deep-learning model estimates Baozun Inc.'s (BZUN) per-share fair value from quarterly fundamentals, sector trend, and historical valuation patterns.
- AI fair value
- $1.90
- Current price
- $2.74
- AI upside
- -30.66%
Methodology and confidence bands appear in the dedicated valuation theory section. The AI score is an estimate, not a recommendation.
Intrinsic value (DCF)
Open DCF calculatorThree textbook valuation models, recomputed daily from the latest financial statements. The DCF uses our Chepakovich model. Graham-Dodd and Graham Formula are conservative reference points.
DCF
$2.02
-26.28% upside
Graham-Dodd
$6.10
+122.63% upside
Graham Formula
—
— upside
Peer comparison
Same-industry comparables, ranked by market cap.
| Basic Info | Model Valuation | Core Valuation | Profitability | Leverage & Liquidity | Growth | Cash Flow | Dividends | Enterprise Value | Risk | ||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ticker | Company Name | Price | Market Cap | AI Upside | DCF Upside | GD Upside | GF Upside | P/E | P/B | P/S | EV/EBITDA | PEG | P/TBV | Gross Margin | Operating Margin | Net Margin | ROE | ROIC | ROA | Debt/Equity | Interest Coverage | Current Ratio | Quick Ratio | Net Debt/EBITDA | EPS Growth | Sales Growth | FCF Growth | FCF Yield | Op Cash Flow Ratio | Cash ROIC | Dividend Yield | Dividend Payout | Shareholder Yield | EV/EBIT | EV/FCF | EV/Sales | Altman Z-Score |
| BZUN | Baozun Inc. | $2.74 | 145.21M | +401% | -26% | +123% | — | -10.30 | 0.36 | 0.15 | 5.41 | — | 0.45 | 47.62% | -1.22% | -1.97% | -3.46% | -3.15% | -1.34% | 0.64 | -2.95 | 1.93 | 1.42 | 4.60 | -3397.00% | 692.00% | -13777.00% | -7.51% | 0.03 | -2.93% | 0.08% | -0.80% | 6.78% | -8.99 | -9.65 | 0.11 | 1.39 |
| AKA | a.k.a. Brands Holding Cor… | $10.01 | 107.5M | +1,807% | -47% | — | — | -5.38 | 1.19 | 0.24 | 48.03 | — | -5.84 | 56.99% | -1.80% | -4.52% | -19.52% | -3.82% | -6.96% | 1.56 | -1.00 | 1.49 | 0.33 | 25.58 | -7338.00% | 521.00% | -13987.00% | -7.81% | 0.01 | -4.05% | 0.00% | 0.00% | 1.08% | -29.00 | -27.40 | 0.52 | 0.80 |
| BARK | BARK, Inc. | $0.78 | 135.03M | +4,110% | -51% | — | — | -5.01 | 1.66 | 0.34 | -8.26 | — | 1.75 | 62.37% | -7.26% | -6.79% | -27.52% | -36.54% | -11.76% | 0.86 | -12.61 | 1.63 | 0.83 | 0.47 | -952.00% | -122.00% | 37766.00% | -8.03% | -0.06 | -13.76% | 0.00% | 0.00% | 11.23% | -4.44 | -11.78 | 0.32 | 0.34 |
| CHPT | ChargePoint Holdings, Inc… | $6.30 | 149.01M | +52% | -23% | — | +1,666% | -0.95 | 1.91 | 0.63 | -1.60 | — | -1.93 | 24.14% | -60.66% | -66.43% | -119.13% | -96.09% | -27.69% | 2.27 | -10.26 | 1.93 | 1.09 | -0.40 | -4762.00% | -1768.00% | -5435.00% | -60.53% | -0.50 | -60.40% | 0.00% | 0.00% | 0.00% | -1.39 | -2.20 | 0.84 | -2.84 |
| DBI | Designer Brands Inc. | $7.12 | 353.41M | +583% | -84% | — | — | -15.27 | 0.55 | 0.05 | 14.00 | — | 2.40 | 42.73% | 1.16% | -0.35% | -3.13% | 2.12% | -0.49% | 4.62 | 0.75 | 1.24 | 0.16 | 12.47 | -14348.00% | -214.00% | -1874.00% | 57.31% | 0.14 | 5.69% | 6.86% | -104.80% | 51.88% | 39.89 | 15.97 | 0.46 | 1.75 |
| DIBS | 1stdibs.Com, Inc. | $4.81 | 176.12M | +485% | -35% | -88% | — | -14.08 | 2.06 | 2.15 | -14.02 | — | 2.16 | 73.02% | -20.27% | -15.25% | -14.17% | -104.66% | -9.84% | 0.20 | — | 4.20 | 3.92 | 0.52 | -2245.00% | 154.00% | -933.00% | -1.66% | -0.10 | -18.43% | 0.00% | 0.00% | 2.00% | -6.38 | -36.24 | 1.29 | 0.26 |
| FLWS | 1-800-FLOWERS.COM, Inc. | $3.48 | 221.54M | +1,675% | -41% | — | — | -1.63 | 1.21 | 0.19 | -3.81 | -0.05 | 2.30 | 38.70% | -12.15% | -11.86% | -54.45% | -34.61% | -21.55% | 1.01 | -13.27 | 1.28 | 0.31 | -1.56 | 321217.00% | -796.00% | -22033.00% | -20.84% | -0.12 | -12.23% | 0.00% | 0.00% | 3.13% | -2.69 | -8.11 | 0.33 | 1.91 |
| MSC | Studio City International… | $3.02 | 145.4M | +957% | +32% | -10% | — | -2.37 | 0.27 | 0.20 | 7.36 | — | 0.33 | 36.85% | 10.16% | -8.46% | -10.54% | 2.76% | -2.03% | 3.91 | 0.55 | 0.73 | 0.62 | 6.86 | -3800.00% | 867.00% | -10000.00% | 0.00% | 0.00 | 0.00% | 0.00% | 0.00% | 79.15% | 29.46 | — | 2.99 | -0.63 |
| SDA | SunCar Technology Group I… | $2.26 | 230.3M | +1,350% | +50% | — | — | -7.52 | 40.77 | 1.10 | -10.06 | -5.69 | 1117.02 | 11.65% | -13.21% | -15.54% | -460.87% | -121.45% | -27.43% | 7.08 | -12.89 | 1.25 | 0.81 | -1.11 | 13226.00% | 2149.00% | -13454.00% | 2.32% | 0.08 | 23.42% | 0.00% | 0.00% | 0.00% | -8.93 | 46.31 | 1.18 | 1.71 |
| SRI | Stoneridge, Inc. | $7.89 | 221.05M | +600% | -73% | -40% | — | -8.93 | 0.60 | 0.16 | -745.06 | -4.14 | 0.86 | 20.84% | -0.04% | -1.82% | -6.20% | -0.09% | -2.54% | 0.85 | -0.03 | 2.58 | 1.40 | -357.56 | 21579.00% | -692.00% | -16988.00% | 15.88% | 0.32 | 5.64% | 0.00% | 0.00% | 18.11% | -745.06 | 12.11 | 0.31 | 2.56 |
About Baozun Inc.
Baozun Inc., through its subsidiaries, provides e-commerce solutions to brand partners in the People's Republic of China. The company offers IT infrastructure setup and integration, online store design and setup, online store operations, visual merchandising and marketing campaigns, customer services, and warehousing and order fulfilment. It serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods, and mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.
- CEO
- Wenbin Qiu
- Employees
- 7.65K
- Beta
- 0.35
Disclaimer: Information on this page is provided for educational purposes only and does not constitute investment advice. Upside computed as ($2.02 ÷ $2.74) − 1 = -26.28% (DCF, example).