US · HHS
Harte Hanks, Inc.
- Sector
- Communication Services · Advertising Agencies
- Headquarters
- Chelmsford, MA 01824
- Website
- hartehanks.com
Price · as of 2024-12-31
$2.74
Market cap 20.39M
Valuation summary
Four models, one snapshot. Upside is target ÷ current − 1.
| Valuation method | Value, $ | Upside, % |
|---|---|---|
| Artificial Intelligence(AI) | $419.92 | +15,225.55% |
| Intrinsic Value(DCF) | $2.03 | -25.91% |
| Graham-Dodd Method(GD) | — | — |
| Graham Formula(GF) | — | — |
Valuation history
Annual price (USD per share) overlaid with each model's fair value. Y-axis is log scale.
| Year | Price | AI | DCF | Graham-Dodd | Graham Formula |
|---|---|---|---|---|---|
| 2010 | $95.44 | $251.12 | $26.64 | $0.00 | $68.51 |
| 2011 | $69.16 | $258.48 | $16.99 | $0.00 | $48.85 |
| 2012 | $65.17 | $4,367.93 | $0.00 | $0.00 | $16.48 |
| 2013 | $71.95 | $239.13 | $12.33 | $0.00 | $0.00 |
| 2014 | $70.15 | $296.46 | $10.05 | $0.00 | $27.56 |
| 2015 | $36.50 | $178.80 | $0.00 | $0.00 | $55.70 |
| 2016 | $14.20 | $204.52 | $0.00 | $0.00 | $201.66 |
| 2017 | $9.08 | $757.73 | $0.00 | $0.00 | $0.00 |
| 2018 | $4.10 | $272.94 | $0.00 | $12.55 | $0.00 |
| 2019 | $2.73 | $565.73 | $0.00 | $0.00 | $60.39 |
| 2020 | $4.20 | $437.76 | $0.00 | $0.00 | $2.53 |
| 2021 | $7.57 | $337.68 | $0.00 | $8.80 | $38.95 |
| 2022 | $9.63 | $3,296.38 | $0.00 | $28.21 | $71.83 |
| 2023 | $7.56 | $237.57 | $0.00 | $1.38 | $0.00 |
| 2024 | $5.07 | $419.92 | $0.00 | $0.00 | $0.00 |
AI valuation
Our deep-learning model estimates Harte Hanks, Inc.'s (HHS) per-share fair value from quarterly fundamentals, sector trend, and historical valuation patterns.
- AI fair value
- $419.92
- Current price
- $2.74
- AI upside
- +15,225.55%
Methodology and confidence bands appear in the dedicated valuation theory section. The AI score is an estimate, not a recommendation.
Intrinsic value (DCF)
Open DCF calculatorThree textbook valuation models, recomputed daily from the latest financial statements. The DCF uses our Chepakovich model. Graham-Dodd and Graham Formula are conservative reference points.
DCF
$2.03
-25.91% upside
Graham-Dodd
—
— upside
Graham Formula
—
— upside
Peer comparison
Same-industry comparables, ranked by market cap.
| Basic Info | Model Valuation | Core Valuation | Profitability | Leverage & Liquidity | Growth | Cash Flow | Dividends | Enterprise Value | Risk | ||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ticker | Company Name | Price | Market Cap | AI Upside | DCF Upside | GD Upside | GF Upside | P/E | P/B | P/S | EV/EBITDA | PEG | P/TBV | Gross Margin | Operating Margin | Net Margin | ROE | ROIC | ROA | Debt/Equity | Interest Coverage | Current Ratio | Quick Ratio | Net Debt/EBITDA | EPS Growth | Sales Growth | FCF Growth | FCF Yield | Op Cash Flow Ratio | Cash ROIC | Dividend Yield | Dividend Payout | Shareholder Yield | EV/EBIT | EV/FCF | EV/Sales | Altman Z-Score |
| HHS | Harte Hanks, Inc. | $2.74 | 20.39M | +15,226% | -26% | — | — | -1.22 | 1.70 | 0.20 | 4.29 | -0.07 | 1.78 | 69.42% | 1.13% | -16.36% | -145.85% | 5.04% | -26.02% | 1.13 | 11.19 | 1.53 | 1.42 | 1.22 | 187619.00% | -326.00% | -18784.00% | -18.21% | -0.09 | -20.30% | 0.00% | 0.00% | 0.80% | 24.67 | -7.67 | 0.28 | 13.59 |
| AGAE | Allied Gaming & Entertain… | $0.34 | 12.75M | +7,191% | +228% | — | — | -1.65 | 0.51 | 4.11 | 0.24 | -0.45 | 0.57 | 29.82% | -256.70% | -184.57% | -28.99% | -77.48% | -20.04% | 0.43 | — | 3.11 | 2.97 | 2.36 | 36584.00% | 1860.00% | 3204.00% | -32.47% | -0.32 | -41.08% | 0.00% | 0.00% | 74.54% | 0.12 | 0.23 | -0.31 | -0.90 |
| ANGH | Anghami Inc. | $3.00 | 20.07M | +4,838% | +136,784% | — | — | -0.60 | 0.64 | 0.49 | -0.65 | -0.22 | -1.19 | -30.76% | -79.57% | -81.38% | -270.84% | -318.79% | -88.55% | 0.21 | -749.60 | 0.60 | 0.58 | 0.03 | 26667.00% | 8872.00% | 109103.00% | -124.68% | -0.93 | -243.20% | 0.00% | 0.00% | 0.00% | -0.58 | -0.76 | 0.46 | -3.16 |
| DLPN | Dolphin Entertainment, In… | $1.64 | 19.88M | +9,068% | +2,024% | — | — | -0.90 | 0.97 | 0.22 | -3.82 | — | -0.57 | 93.68% | -20.29% | -24.38% | -79.76% | -29.88% | -20.21% | 2.37 | -5.04 | 0.76 | 0.71 | -2.41 | -2781.00% | 1985.00% | -9684.00% | -1.41% | -0.01 | -0.45% | 0.00% | 0.00% | 0.00% | -2.93 | -192.98 | 0.60 | -3.20 |
| EDHL | Everbright Digital Holdin… | $2.60 | 4.33M | — | — | — | — | — | — | — | — | — | — | 58.91% | 18.68% | 13.74% | 22.14% | 28.24% | 17.12% | 0.00 | — | 4.64 | 4.64 | -0.65 | -5903.00% | -225.00% | -19249.00% | — | -0.57 | -27.41% | — | 0.00% | — | — | — | — | — |
| HAO | Haoxi Health Technology L… | $1.29 | 9.64M | +9,819% | +32% | +1,126% | — | 0.69 | 0.15 | 0.08 | -0.87 | 2.80 | 0.17 | 2.83% | -6.10% | 11.82% | 27.06% | -22.56% | 20.90% | 0.11 | -43.52 | 5.05 | 3.58 | -1.45 | 2453.00% | -3239.00% | 31822.00% | -126.20% | -0.86 | -40.53% | 0.00% | 0.00% | 43.95% | 1.98 | 1.18 | -0.12 | 2.76 |
| LEE | Lee Enterprises, Incorpor… | $8.69 | 53M | — | -82% | — | — | -0.68 | -0.56 | 0.04 | 29.69 | — | -0.06 | 55.93% | 3.53% | -6.69% | — | — | — | -11.12 | 0.49 | 0.79 | 0.57 | 28.24 | — | — | — | -29.34% | -0.05 | — | 0.00% | 0.00% | 0.00% | 24.94 | -69.98 | 0.88 | 0.25 |
| SJ | Scienjoy Holding Corporat… | $1.32 | 55.89M | +328% | -57% | +211% | -85% | 9.40 | 0.21 | 0.18 | -0.63 | — | 0.41 | 18.00% | 2.99% | 2.91% | 2.27% | 3.01% | 1.87% | 0.00 | — | 3.39 | 3.35 | -4.53 | -22630.00% | -673.00% | -3373.00% | 27.01% | 0.43 | 7.37% | 0.00% | 0.00% | 22.41% | -0.85 | -0.51 | -0.03 | 2.74 |
| SWAG | Stran & Company, Inc. | $1.75 | 32.47M | +12,118% | +3,203% | -73% | — | -4.58 | 0.60 | 0.23 | -0.56 | -0.48 | 0.77 | 31.23% | -5.92% | -5.01% | -12.30% | -29.24% | -7.95% | 0.05 | — | 2.05 | 1.66 | 1.92 | 95769.00% | 876.00% | -17874.00% | 11.39% | 0.12 | 12.90% | 0.00% | 0.00% | 5.78% | -0.46 | 1.05 | 0.03 | 2.03 |
| VSME | VS Media Holdings Limited… | $1.27 | 3.48M | +204,924% | -69% | — | — | -0.06 | 0.32 | 0.05 | -0.41 | — | -0.53 | 20.53% | -83.71% | -88.42% | -266.51% | -138.63% | -84.48% | 2.50 | -16.85 | 0.84 | 0.84 | -0.35 | -9481.00% | 322.00% | -7942.00% | -369.68% | -0.26 | -29.96% | 0.00% | 0.00% | 0.00% | -0.41 | -1.90 | 0.34 | -7.69 |
About Harte Hanks, Inc.
Harte Hanks, Inc. operates as a customer experience company in the United States and internationally. It operates through three segments: Marketing Services, Customer Care, and Fulfillment & Logistics Services. The company provides strategic guidance to help clients to plan and execute omni-channel marketing programs; audience identification, profiling, segmentation and prioritization, predictive modeling, and data strategy services; data hygiene and cleansing services; print, broadcast, direct mail, website, app, display, social, mobile, search engine marketing, and voice services; Website and app development, e-commerce enablement, database building and management, platform architecture creation, and marketing automation services; and outsourcing marketing operations solutions. It also offers customer experience management services comprising interact and resolve consumer concerns across hardware and software platforms, healthcare benefit plans, and recalls or a myriad of other customer service issues; CRM and digital transformation solutions to create meaningful customer interactions by connecting content between agent or AI-driven interfaces and web-based self-help tools and community forums; and intelligence-based B2B solutions that understand audiences and their behaviors, and then inspire and drive action to deliver results. In addition, the company provides product, print-on-demand, and mail fulfillment solutions, such as printing on demand, managing product recalls, and distributing literature and promotional products; custom solutions to engage audiences, target customers, support conferences, and appreciate employees; and third-party logistics and freight optimization services. It primarily serves B2B, consumer brand, financial services, retail, and healthcare vertical markets. Harte Hanks, Inc. was founded in 1923 and is headquartered in Chelmsford, Massachusetts.
- CEO
- David A. Garrison
- Employees
- 1.72K
- Beta
- -0.22
Disclaimer: Information on this page is provided for educational purposes only and does not constitute investment advice. Upside computed as ($2.03 ÷ $2.74) − 1 = -25.91% (DCF, example).