US · ROKU
Roku, Inc.
- Sector
- Communication Services · Entertainment
- Headquarters
- San Jose, CA 95110
- Website
- roku.com
Price · as of 2025-12-31
$123.58
Market cap 14.51B
Valuation summary
Four models, one snapshot. Upside is target ÷ current − 1.
| Valuation method | Value, $ | Upside, % |
|---|---|---|
| Artificial Intelligence(AI) | $91.22 | -26.19% |
| Intrinsic Value(DCF) | $71.80 | -41.9% |
| Graham-Dodd Method(GD) | $18.96 | -84.66% |
| Graham Formula(GF) | $13.61 | -88.99% |
Valuation history
Annual price (USD per share) overlaid with each model's fair value. Y-axis is log scale.
| Year | Price | AI | DCF | Graham-Dodd | Graham Formula |
|---|---|---|---|---|---|
| 2011 | |||||
| 2012 | |||||
| 2013 | |||||
| 2014 | |||||
| 2015 | |||||
| 2016 | $0.00 | $0.00 | |||
| 2017 | $38.50 | $131.13 | $685.12 | $0.00 | $0.00 |
| 2018 | $71.27 | $62.56 | $721.67 | $1.90 | $0.00 |
| 2019 | $102.02 | $68.31 | $1,778.42 | $2.82 | $0.00 |
| 2020 | $359.96 | $184.72 | $4,670.16 | $9.42 | $0.00 |
| 2021 | $103.85 | $139.16 | $7,752.73 | $28.76 | $111.63 |
| 2022 | $59.99 | $59.36 | $803.74 | $0.00 | $0.00 |
| 2023 | $64.50 | $66.25 | $40.64 | $0.00 | $0.00 |
| 2024 | $76.67 | $75.60 | $8.50 | $11.64 | $0.00 |
| 2025 | $98.09 | $91.22 | $11.13 | $18.96 | $13.61 |
AI valuation
Our deep-learning model estimates Roku, Inc.'s (ROKU) per-share fair value from quarterly fundamentals, sector trend, and historical valuation patterns.
- AI fair value
- $91.22
- Current price
- $123.58
- AI upside
- -26.19%
Methodology and confidence bands appear in the dedicated valuation theory section. The AI score is an estimate, not a recommendation.
Intrinsic value (DCF)
Open DCF calculatorThree textbook valuation models, recomputed daily from the latest financial statements. The DCF uses our Chepakovich model. Graham-Dodd and Graham Formula are conservative reference points.
DCF
$71.80
-41.9% upside
Graham-Dodd
$18.96
-84.66% upside
Graham Formula
$13.61
-88.99% upside
Peer comparison
Same-industry comparables, ranked by market cap.
| Basic Info | Model Valuation | Core Valuation | Profitability | Leverage & Liquidity | Growth | Cash Flow | Dividends | Enterprise Value | Risk | ||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ticker | Company Name | Price | Market Cap | AI Upside | DCF Upside | GD Upside | GF Upside | P/E | P/B | P/S | EV/EBITDA | PEG | P/TBV | Gross Margin | Operating Margin | Net Margin | ROE | ROIC | ROA | Debt/Equity | Interest Coverage | Current Ratio | Quick Ratio | Net Debt/EBITDA | EPS Growth | Sales Growth | FCF Growth | FCF Yield | Op Cash Flow Ratio | Cash ROIC | Dividend Yield | Dividend Payout | Shareholder Yield | EV/EBIT | EV/FCF | EV/Sales | Altman Z-Score |
| ROKU | Roku, Inc. | $123.58 | 14.51B | -26% | -42% | -85% | -89% | 163.36 | 5.43 | 3.05 | 38.78 | — | 6.28 | 43.79% | -0.12% | 1.87% | 3.43% | -0.50% | 2.02% | 0.33 | -2.95 | 2.75 | 2.58 | -2.14 | -16629.00% | 1518.00% | 12464.00% | 3.31% | 0.39 | 44.78% | 0.00% | 0.00% | 1.04% | -2309.54 | 27.15 | 2.74 | 6.06 |
| LLYVK | Liberty Live Group | $99.65 | 9.16B | — | — | — | — | 16.52 | -186.81 | 24.01 | 26.29 | 20.06 | -31.08 | 13.26% | -9.16% | -14.92% | -272.00% | -4.88% | 35.67% | -33.96 | -1.25 | 0.56 | 0.57 | 1.64 | 8235.00% | — | -658571.00% | 9.90% | 0.48 | 126.60% | 0.00% | 0.00% | 6.76% | -279.44 | 10.77 | 25.61 | 2.15 |
| NWSA | News Corporation | $24.29 | 13.72B | +73% | -47% | -45% | -11% | 34.70 | 1.90 | 1.97 | 12.15 | 9.91 | 6.74 | 100.00% | 11.31% | 13.96% | 5.68% | 6.88% | 2.98% | 0.34 | 95.60 | 1.84 | 1.52 | 0.38 | 35000.00% | 242.00% | 2076.00% | 4.36% | 0.43 | 7.45% | 1.11% | 38.50% | 11.35% | 17.98 | 23.65 | 2.03 | 2.49 |
| OMC | Omnicom Group Inc. | $85.29 | 26.83B | +32% | +426% | — | — | 394.28 | 1.43 | 1.00 | 28.00 | — | -1.47 | 17.28% | 14.97% | -0.32% | 0.54% | 8.39% | 0.10% | 1.06 | 9.82 | 0.93 | 0.84 | 7.14 | -10362.00% | 1009.00% | 7505.00% | 16.18% | 0.10 | 22.61% | 3.19% | 1257.70% | 7.30% | 8.94 | 8.30 | 1.34 | 0.96 |
| PSKY | Paramount Skydance Corpor… | $13.51 | 14.48B | -13% | -60% | — | — | -1.44 | 0.76 | 0.30 | -4.05 | — | 2.30 | 33.46% | -18.04% | -21.19% | -43.90% | -20.15% | -13.74% | 1.23 | -6.13 | 1.26 | 0.93 | -2.25 | -21.00% | 0.00% | 0.00% | 5.52% | 0.07 | 1.87% | 0.33% | -0.50% | 23.71% | -3.79 | 40.82 | 0.68 | 0.47 |
| SNAP | Snap Inc. | $5.21 | 8.8B | +433% | -56% | — | — | -19.54 | 3.94 | 1.52 | -63.54 | — | 18.21 | 54.97% | -8.97% | -7.76% | -19.46% | -14.46% | -5.90% | 2.06 | -5.98 | 3.56 | 3.35 | -21.68 | -3571.00% | 1063.00% | 9995.00% | 4.86% | 0.51 | 11.88% | 0.00% | 0.00% | 30.51% | -20.21 | 24.61 | 1.81 | -0.48 |
| TKO | TKO Group Holdings, Inc. | $223.87 | 18.39B | +48% | +4,774% | — | -20% | 33.29 | 4.86 | 3.84 | 16.37 | 0.83 | -2.26 | 49.57% | 20.30% | 4.13% | 13.95% | 12.48% | 3.87% | 1.09 | 4.74 | 1.26 | 0.75 | 2.47 | 403163.00% | 6885.00% | 12789.00% | 6.37% | 0.70 | 17.08% | 3.52% | 117.30% | 8.29% | 22.28 | 18.48 | 4.52 | 2.22 |
| WMG | Warner Music Group Corp. | $28.60 | 14.94B | +16% | -59% | — | -70% | 39.87 | 22.80 | 2.20 | 16.90 | — | -3.56 | 45.85% | 10.35% | 5.44% | 63.52% | 11.86% | 3.90% | 7.12 | 4.36 | 0.66 | 0.45 | 3.66 | -1667.00% | 437.00% | -1552.00% | 3.65% | 0.16 | 12.20% | 2.60% | 103.50% | 2.70% | 27.13 | 34.93 | 2.81 | 1.53 |
| Z | Zillow Group, Inc. Class … | $44.62 | 10.81B | +32% | -56% | -80% | -95% | 457.98 | 2.16 | 4.08 | 37.45 | — | 5.91 | 74.14% | -1.24% | 0.89% | 0.47% | -0.75% | 0.40% | 0.11 | -1.78 | 3.13 | 2.17 | -0.91 | -11885.00% | 1552.00% | -1754.00% | 2.23% | 0.54 | 5.98% | 0.00% | 0.00% | 6.36% | -305.46 | 41.59 | 3.78 | 8.17 |
About Roku, Inc.
Roku, Inc., together with its subsidiaries, operates a TV streaming platform. The company operates in two segments, Platform and Player. Its platform allows users to discover and access various movies and TV episodes, as well as live TV, news sports, shows, and others. As of December 31, 2021, the company had 60.1 million active accounts. It also provides digital and video advertising, content distribution, subscription, and billing services, as well as other commerce transactions, and brand sponsorship and promotions; and manufactures, sells, and licenses smart TVs under the Roku TV name. In addition, the company offers streaming players, and audio products and accessories under the Roku brand name; and sells branded channel buttons on remote controls of streaming devices. It provides its products and services through retailers and distributors, as well as directly to customers through its website in the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, North and South Americas, and Europe. Roku, Inc. was incorporated in 2002 and is headquartered in San Jose, California.
- CEO
- Anthony J. Wood
- Employees
- 3.34K
- Beta
- 1.99
Disclaimer: Information on this page is provided for educational purposes only and does not constitute investment advice. Upside computed as ($71.80 ÷ $123.58) − 1 = -41.9% (DCF, example).