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First Industrial Realty Trust, Inc. (FR)

Previous Close
$49.74
Sector Valuation Confidence Level
Low
Valuation methodValue, $Upside, %
Artificial intelligence (AI)32.32-35
Intrinsic value (DCF)0.00-100
Graham-Dodd Method9.07-82
Graham Formula36.34-27

Strategic Investment Analysis

Company Overview

First Industrial Realty Trust, Inc. (NYSE: FR) is a premier industrial real estate investment trust (REIT) specializing in the ownership, operation, and development of high-quality logistics and distribution properties across key U.S. markets. With a portfolio of approximately 64.1 million square feet of industrial space, FR serves multinational corporations and regional businesses with bulk warehouses, light industrial facilities, and specialized distribution centers. The company’s fully integrated model—combining acquisitions, development, leasing, and property management—positions it as a leader in the fast-growing industrial real estate sector, driven by e-commerce expansion and supply chain modernization. Strategically located in major logistics hubs, FR’s properties benefit from strong tenant demand, long-term leases, and stable cash flows. As a publicly traded REIT, it offers investors exposure to the resilient industrial real estate market while maintaining a disciplined capital allocation strategy.

Investment Summary

First Industrial Realty Trust presents a compelling investment opportunity due to its strong market positioning in industrial real estate, a sector benefiting from sustained e-commerce growth and supply chain resilience. The company’s high-quality portfolio, strategic geographic presence, and disciplined capital recycling strategy support stable cash flows and dividend growth. However, risks include exposure to economic cycles, rising interest rates impacting financing costs, and competitive pressures in key markets. With a beta of 1.098, FR exhibits moderate volatility relative to the broader market. Investors should weigh its solid fundamentals against macroeconomic uncertainties in the REIT sector.

Competitive Analysis

First Industrial Realty Trust (FR) differentiates itself through a fully integrated operating model, combining development, leasing, and property management expertise. Its competitive advantage lies in its strategic focus on high-demand logistics hubs, ensuring strong occupancy rates and rental growth. Unlike some peers, FR maintains a disciplined approach to capital allocation, balancing acquisitions, developments, and dispositions to optimize returns. The company’s local market expertise allows it to tailor solutions for tenants, fostering long-term relationships. However, competition is intense from larger industrial REITs like Prologis (PLD) and Duke Realty (acquired by PLD), which have greater scale and resources. FR’s smaller size may limit its ability to compete on mega-development projects but enables agility in niche markets. Its moderate leverage (total debt of ~$2.23B) provides flexibility, though rising interest rates could pressure margins. Overall, FR’s focus on operational efficiency and customer service strengthens its position in the mid-tier industrial REIT segment.

Major Competitors

  • Prologis, Inc. (PLD): Prologis is the global leader in logistics real estate with a massive scale advantage (~1.2B sq. ft. portfolio). Its strengths include dominant market share, access to low-cost capital, and a development pipeline unmatched by smaller peers like FR. However, its size may limit agility in niche markets where FR competes effectively.
  • Duke Realty Corporation (DRE): Now part of Prologis, Duke Realty was a key competitor with a high-quality U.S. industrial portfolio. Its acquisition by PLD consolidates the market, potentially increasing competitive pressure on mid-sized players like FR.
  • EastGroup Properties, Inc. (EGP): EastGroup focuses on Sunbelt markets, overlapping with some of FR’s regions. It has a strong reputation for customer service but lacks FR’s national diversification. Its smaller scale may limit development capabilities compared to FR.
  • Rexford Industrial Realty, Inc. (REXR): Rexford dominates Southern California’s infill industrial market, a region where FR also operates. Its hyper-local expertise is a strength, but its geographic concentration contrasts with FR’s broader U.S. footprint.
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